7 Tips for Landing a Social Media Job Without Formal Education

Dreaming of a social media career but lacking formal credentials? Don’t let that hold you back.

A degree in digital marketing isn’t a must for landing a social media job. In this dynamic field, your creativity and adaptability are often more crucial.

Here are 7 actionable tips to break into social media without a formal education:


  1. Learn On Your Own:

    Master essential skills like copywriting, photography, and graphic design through online resources. Dive into YouTube tutorials or explore tools like Canva and Photoshop to build your expertise.

  2. Stay Current:

    Keep up with the latest trends and updates across social media platforms. Understanding the nuances of each app will keep you ahead in the game.

  3. Build Your Portfolio:

    Create and showcase high-quality, engaging content that reflects your skills. Build a strong presence across various platforms to demonstrate your passion and proficiency.

  4. Network Actively:

    Join digital marketing groups on Clubhouse or attend virtual events to connect with industry professionals. Networking can provide valuable insights and opportunities.

  5. Leverage Your Connections:

    Employee referrals are significantly more effective. Reach out to your network and arrange informational interviews to make your aspirations known.

  6. Polish Your Resume:

    Make your application stand out with a creative CV. Consider adding a TikTok highlight reel to showcase your skills in action.

  7. Apply Widely:

    Use job boards, LinkedIn, and company websites to find and apply for positions. Don’t let fear of rejection stop you—cast a wide net and increase your chances of landing a role.


Social media is a key part of modern business, and there’s never been a better time to start. Show your skills, demonstrate your knowledge, and pursue the social media job of your dreams.

You’ve got this!

Previous
Previous

3 Reasons to Prioritize PR in your SEO Strategy