TUMS x Second Harvest

TUMS Canada teamed up with Second Harvest to tackle food insecurity.

Our strategic campaign used engaging infographics, vox pops, and key influencers to drive significant awareness and donations, surpassing our goals and amplifying TUMS' commitment to social impact.

 

WHO?

TUMS

WHAT?

Creative Direction

Video Production

Paid Ad Strategy

Social Amplification

 

+330% DONATION GOAL EXCEEDED


29M+ IMPRESSIONS


$0.59 CAMPAIGN CPM


 
 
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