NATURIUM
Naturium National Brand Launch
Creating a surround-sound launch for Naturium’s entry into Canada, we crafted a 360º campaign spotlighting the brand and its visionary founder, Susan Yara.
Through influential voices, we generated brand buzz, boosted product reviews, and drove nationwide store traffic.
WHO?
Naturium
WHAT?
Immersive Pop-up Experience
OOH Stunt
In-Store Consumer Activations
Mass Influencer Mailer Seeding
Founder Media Tour
Always-On Media Relations
187+ ARTICLES
409+ LAUNCH EVENT SOCIAL POSTS
$898K ESTIMATED EMV
COVERAGE
“Super excited to continue to WOW the market together 🚀!”
